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Commercial Marketing Lead

Invest in your future, join our team

About the Role 

Team: Marketing

Salary: £30,000 - £33,000 per annum 

Up to £8,000 annual performance bonus

Reeves Independent are an award winning, FT Top 100 Advice Firm who deliver outstanding customer care within the areas of pension advice, retirement planning and investment services. Our growth is based on our straight forward approach to financial advice and our focus on the service we provide to each individual we work with.


We are continuously expanding and are looking to recruit and retain the best talent. If you are ambitious and proactive, our organisation will provide you with environment to thrive in. We offer competitive salaries, personalised training programmes, study support and endless development opportunities to our people.

The Role

We are currently searching for a versatile and seasoned Commercial Marketing Lead who will play a pivotal role in overseeing the execution and management of virtual events (webinars) aimed at driving new leads and raising the profile of Reeves. As the owner of our digital communications, you will be responsible for crafting and implementing our comprehensive digital communications strategy.

Your primary focus will be on creating and shaping our digital communications roadmap, devising and executing strategies that generate new leads and enhance our online visibility.

In the capacity of a Commercial Marketing Lead at Reeves Group, you will collaborate closely with the Head of Marketing and Commercial Director to shape and define our digital presence. You will also take charge of managing our day-to-day email marketing activities and campaigns.

To excel in this role, we seek a creative individual with a strong grasp of commercially-driven digital marketing across various channels such as email, social media, virtual events, content, and paid advertising. Your keen eye for detail and commercially-driven attitude will be valuable assets in this position.

Key Responsibilities

  • Oversee the development and implementation of commercial marketing strategies under the guidance of the Head of Marketing and Commercial Director.

  • Oversee the execution of our virtual event programme, ensuring communications are optimised to drive conversions.

  • Strategise, plan, and manage day-to-day digital content production, including content, copy, and visual assets, across all channels like websites, email, and social media.

  • Create and manage content calendars for the organisation's digital channels (social media, website, email and newsletters).

  • Monitor trends and audience engagement metrics, providing detailed analyses of web, social media, and email marketing activities to assess the effectiveness of digital strategies.

  • Supervise and mentor junior team members.

What We’re Looking For:

  • Bachelor's degree in Marketing, Communications, or a related field

  • At least 4 years of experience in a digital communications role.

  • Experience in managing successful virtual events that drive conversions.

  • Proficiency with tools such as Google Analytics, Mailchimp (or equivalent), virtual event hosting platforms, Wix and Adobe Creative Cloud.

  • Strong understanding of SEO.

  • Proven experience in content management.

  • Effective project and time management skills, with a particular emphasis on planning, prioritising, and meeting deadlines.

If you are a driven individual with a passion for digital communications and possess the required expertise, we invite you to apply for this exciting role at Reeves Group. Join us in our mission to elevate our brand and drive new leads through engaging virtual events!

What We Offer:

  • Competitive Salaries.

  • Up to £8,000 annual performance bonus

  • Enhanced Leave Package.

  • Personalised Development Plans.

  • Study Support.

  • Structured Training.

  • Funding for Learning.

  • Mentoring and Coaching Opportunities.

  • Paid Social Events.

  • Cycle to Work Scheme

Ready to Apply?

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Important information

The value of your investment and any income from it could fall or rise, and you may not get back the full amount you invest.

Past performance is not a reliable indicator of future results. We always recommend you talk to a qualified financial adviser before making any investment decisions.  

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